Game of
THRONES
100% WESTEROS
The final season of Game of Thrones was one of the most talked about in TV history. To plug Verizon Fios Internet into the moment, we created a social activation that let everyone prove their fandom.
Through on an interactive quiz that revealed which house they belonged to—which was revealed with a beautifully crafted shareable video, completely personalized to each fan. In just one week there were over 6.2 million video views with a 68.2% experience completion rate—way over social & digital benchmarks.